Case Study: Digitally optimized sailing for a cleaner shipping industry 

12 September 2024

Climate Investment

Norsepower Rotor Sails™ (NPRS™) are advancing shipping into a digitalized 21st Century version of the golden age of wind-powered sailing. With radically modernized mechanical sails and artificial intelligence control systems, they offer the shipping industry typical emissions reductions of between 5% and 25%.

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“We’ve been around for over 10 years and people are really seeing from verified operational data that Norsepower Rotor Sails™ work. We’ve taken time to build trust and demonstrate the product, and that’s led us to a period where new and existing clients have seen the results and are rapidly scaling,” says Jufo Peltomaa, Norsepower’s Chief Marketing Officer.

Geographic coverage and applicability

Headquarters: Helsinki, Finland; Globally applicable with installations in China, South Korea, Japan, Singapore, Europe, Western & Eastern Canada, and Turkey.

Customer benefits and value
  • Proven fuel savings of 5–25%, and even more in good conditions​
  • Savings potential example: Based on an annual consumption of 6,700 tonnes of fuel at an average price of $750 per tonne​
  • Two 35×5 sails in good operating areas can save about 10% of fuel​
  • Fuel cost savings $500,000 annually​
  • Additional cost savings for reduced carbon intensity​
  • Norsepower Rotor Sails™ are highly automated, reducing crew workload while optimizing efficiency. It offers a dependable and user-friendly auxiliary wind propulsion system​
  • Suitable for various vessel types including tankers, bulkers, cruise vessels, RoRos, RoPax vessels, general cargo vessels, and ferries​
  • Patented features guaranteeing durability, safety, prolonged lifespan, user-friendly operation, and minimal maintenance expenses​
  • Tested in collaboration with leading classification societies, ensuring robustness, durability, and safety
Awards/ Certification/Compliance
  • Aligns with International Maritime Organization guidelines, including EEDI, EEXI and CII, ensuring environmental sustainability and industry standards
  • ​Numerous third-party measurement campaigns confirm the fuel savings of Norsepower Rotor Sail™ and validate the accuracy of the Norsepower Performance Simulator​
  • Tech Tour Sustainablity Award 2021​
  • Energy Globe Award 2021​
  • JEC World InnWWF Climate Solver Award 2020​
  • WWF Climate Solver Award 2018
Key Customers

Leadership:
Heikki Pöntynen

Website:
norsepower.com

Contact person:
norsepower@rudpedersen.com

Evidence of this is abundant. Building on a long history with Shell that includes the world’s first product tanker to be fitted with wind propulsion (registering fuel and emissions savings of 8.2%1 in its first year), Norsepower expanded its agreement with Northern Lights last year. A Joint Venture between Shell, Equinor and TotalEnergies, Northern Lights is developing the world’s first open-source CO2 transport and storage infrastructure, and its fleet will run three 7,500m LCO2 vessels fitted with Norsepower Rotor Sails™.

“Northern Lights is just one example of the many customers we’re seeing come back to us with repeat orders,” Peltomaa continued. Other notable examples include Brazilian mining giant Vale, which followed up its 2021 commission of five tilting NPRS™ for a 325,000 deadweight ton bulk carrier, with a new agreement to retrofit two sails on a 200,000-ton vessel.

And scale is no challenge. Two 35m tall x 5m wide tilting sails were installed on Sea-Cargo’s SC Connector, turning the huge ship into Norway’s largest sailing vessel2. Norsepower also signed its largest single wind propulsion order to date with Louis Dreyfus Armateurs SAS, an agreement that will see 18 NPRS™ installed across a new Transatlantic fleet chartered to Airbus. “I have absolutely no doubt that this technology is working” SC Connector’s Captain reflected, with results showing typical savings of 20 – 25%, and even up to 70%3 in good conditions on his vessel.

Digital Depths

Norsepower’s technological maturity and customer demand are fuelling new CEO Heikki Pöntynen’s focus on growth. Having previously held senior maritime roles in Finland, China, Hong Kong and the USA, and been a Norsepower Board member, Pöntynen assumed the helm earlier this year. His ambition to tangibly reduce emissions from global shipping is buoyed by rotor sail performance, and crucially, the supporting software. “The AI is our differentiator. The team has developed a sentient, data-based control system that understands how to manage sails exactly to optimally utilize the available wind,” he explains.

The world-first Norsepower Sentient Control™ tool utilizes a digital twin of a vessel and its meteorological environment that can offer considerable additional savings. It automatically controls each sail, optimizing efficiency by managing the complex aerodynamic interactions between the sails and hydrodynamic behaviour of the vessel.

The information is helping on land, too. “With all the test and performance data we’ve gathered over the last decade, we can accurately predict the savings customers can expect for any vessel – including working from blueprints on ships that have yet to be built,” Pöntynen continues. Norsepower’s partnership with maritime software and data services provider NAPA, further extends the customer offering to include route optimization. By integrating predicted weather conditions, design profiles of each vessel and operating requirement data, the software adjusts routes to make the most of prevailing winds, optimizing fuel and emissions savings.

With such accurate performance simulation data and proven onboard results, the challenge for Norsepower will be simply keeping up with demand – particularly as the regulatory environment puts more pressure on global shipping to reduce emissions and meet targets.

“We’re looking into leasing options to ensure businesses of all sizes have access to the technology, and introducing a factory concept that’s fast to build and start around the world” Norsepower’s Peltomaa confirms. “With the first large factory starting in China later this year, we’re building capacity to produce and install a hundred NPRS™ each year. We’re working with some of the biggest fleet owners in the world, creating some of the most powerful sailing vessels in history, and offering a proven solution at a critical moment to help the maritime sector cruise into a modern, golden age of wind propulsion.”

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Norsepower has also worked through challenges to reach customers in Japan. “It was not easy to get into the Japanese market, as we were building our reputation from zero and had to convince the whole market, but now it’s one of our best geographies. Iino Lines4, MOL and Nippon Marine5 have closed deals, and Iino Lines has already made a repeat order, which we consider a great honour. Also Vale and MOL announced retrofits to a pair of 200,000 dwt bulkers6 to add more Norsepower Rotor Sails, so we couldn’t be happier,” Peltomaa finishes.

“With three-quarters of global GHG emissions lying outside of the EU, US and Canada, but only 16% of climate capital addressing these geographies, Climate Investment has been pleased to see our portfolio companies expanding outside their home markets.

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Norsepower’s China factory and success in Japan offers potential for a significant, new Asian market to access emerging climate and greenhouse gas reducing technologies,” says Iain Fergusson, CI’s General Counsel and Board member for Norsepower.